One of the most important pillars of online marketing is understanding that most consumers are more likely to change online shops or brands if a company doesn't send them personalized communications.
That is where we come in. We have created a digital ecosystem with a powerful set of digital solutions designed to satisfy high-level business expectations and enhance individual customer experiences.
The benefits of EVINENT Digital Success Ecosystem are innumerable. This tool gives companies the ability to distinguish between competition and drive more customer engagement. Partnering with Evinent promotes longer and steadier retention and, obviously, more resulting revenue.
What is the EVINENT Digital Success Ecosystem?
There are three linked products in the chain of the EVINENT Digital Success Ecosystem. These products can operate separately, but can also be united in one unique ecosystem to serve as a comprehensive digital performance platform. It consists of:
● EVINENT CMS (Content Management System)
A CMS is a software application that enables the creation and management of digital content by multiple users in a unified environment. CMS can also be treated as a set of digital approaches and options to manage all the content on websites, including images, photos, graphs, video, audio, etc.
● EVINENT SITE SEARCH (search engine for websites)
EVINENT SEARCH gives you the flexibility to customize your search results for prospective customers. Using our search engine, your customers are more likely to make purchases and increase their spending habits.
● EVINENT ANALYTICS Customer Data Platform (CDP)
A Customer Data Platform (CDP) is a type of packaged software that creates a persistent, unified customer database that is accessible to other systems.
EVINENT CMS (Content Management System)
E-commerce and other businesses need to deliver inspiring content-driven experiences to their customers, regardless of which channels or devices are used.
EVINENT CMS enables content to be put into new algorithms to satisfy the constantly changing role of marketers. It offers a complete solution, enabling companies to operate on a new level of automation in online marketing.
EVIENENT CMS gives e-commerce and IT teams opportunities to deliver a vivid digital approach to customers, encouraging trust and further increase of revenue.
EVINENT SITE SEARCH (search engine for websites)
Being an online shop owner or marketing analyst, you undoubtedly care about achieving the best possible sales performance from your website.
A bad search engine is a conversion eater; it takes up to 50% of buyers from your site.
Evinent Search gives you the opportunity to monitor which items are most commonly searched and whether any searches did not return results. This tool will also help you identify the frequency of such queries.
Evinent site search analytics can serve as your reliable helper to reveal how much your company earns from your site's sales performance. Even more important, this tool will empower you to assess which elements are working and which result in lost customers and money.
For instance, with Evinent site search, you can exclude “not found" results for popular products.
Imagine how much money your online shop is losing if your customers can't find their desired items!
EVINENT ANALYTICS Customer Data Platform (CDP)
Evinent Analytics is an innovative customer data platform that provides the kind of accurate analysis and marketing communications you need to maximize revenue and increase the efficiency of your business.
Based on evaluations from companies that use the Evinent Analytics CDP, our tools and features are:
- easy to use with a single database for customer profiles and other data from any internal or external source
- accessible by external systems and structured to support marketers' needs for campaign management, marketing analyses, and business strategy
- capable of predicting the optimal way to engage with each customer based on their unique behavioral profiles
Whether launching EVINENT DIGITAL SUCCESS ECOSYSTEM as one integrated product or as individual linked products (CMS, CDP or Site Search), our customers experience:
- Automation tools to obtain and retain new customers through direct marketing
- Personalized content to help improve companies' ROI (return on investment)
- Increased brand value and awareness
- Clear vision of both strategy and tactics in marketing, sales, supply chain and other crucial business cycle functions