Retail shopping practices have dramatically changed over the years, creating new opportunities to apply technology in different ways and increase revenue. However, many things remain the same. Shoppers continue to check prices, compare products, read reviews, and consult friends or social media before buying. This article unpacks what is hidden in the phrase “omni-channel retail practices."

Fraud prevention and detection management are essential processes for businesses to protect their assets and operations. Continuous analysis of company functions that affect finances can strengthen security and help to detect unauthorized activity. IT technology provides solutions that can upgrade a company's level of security and install monitoring for both financial operations and complex processes like supply chain.

At first glance, CDP could be strongly associated with other ecommerce marketing tools created to manage customer data and complex data systems. CRMs and Data Management Platforms (DMPs) both seem to have very similar functionality.

In this article, we'd like to mark some fundamental differences that make CDP (Customer Data Platform) a unique and versatile option for a variety of businesses in comparison to existing technology solutions. Let's dive more into the main differences between Customer Data Platform and tools like CRM, DMP (Data Management Platform), or Delivery systems.

In this article, we will lead you through how to enhance the customer experience and conversion rates on your e-commerce website by optimizing search bar functionality. An enhanced search bar will help visitors quickly locate what they're looking for among thousands of items on your site.

Nowadays, more people search on mobile phones than computers or even laptops. They're also more likely to leave a site if it isn't mobile-friendly or properly customized for mobile navigation. Mobile-friendly platforms and quick navigation are key to providing a satisfactory user experience. However, these two elements alone don't always lead to success in website optimization. Content also plays a significant role.

Autocomplete is a search feature that enables search engines to predict a query and make suggestions in real time as a user types it. The user can choose any of the autocomplete suggestions to begin the search without needing to type out the full query. Sites from a variety of industries can use autocomplete to help users navigate, locate products, or find content.

The search bar incorporated into a website can be treated as a kind of conversation window between the user and the website or mobile app. After experiencing trouble with site navigation, users have other options like searching keywords. They will expect to find relevant items, products, or services.

In order to install the Evinent smart search engine on your site, you must provide our developers with a data feed. In this article, we will provide you some crucial information to guide you through the formation of the feed, even if you have not worked with this type of upload before.