Why site search is so important for SEO
Discover the five main indicators that can be analyzed by using search function data on a site. How are they related to SEO, and why do they help increase the competitiveness of a company?
How customer data platforms helps companies become customer oriented
All companies should work on forming a 360-degree view of customers. One of the best ways to achieve this goal is to collect data from different points of contact and create a single client profile. Customer data platforms are the best way to accomplish this.
3 Tactics to Increase Revenue in CRM Marketing
Discover the best CRM solutions that can help increase a company's profit. We will explain why people buy more often in online stores with a superior customer experience. Find out why you shouldn't be intrusive and how to increase lifetime value.
Why your online stores needs artificial intelligence
How does artificial intelligence help save resources and time, and increase conversion by 30 percent? What functions does it perform, and why are they necessary for every brand in the field of e-commerce? Read more in our article to get detailed information about how artificial intelligence can work for your business.
How to develop your business using data aggregation
What is data aggregation, and how does it help to scale your business? What tools collect data for analysis, and why shouldn't it be done manually? How is it possible to use the Evinent Analytics tool for data aggregation?
Why Do Websites Need a Search Function for Content?
In terms of searching for products and content, why do we always talk about the former but forget about the latter? More information is needed about the importance of content search on ecommerce sites. Find out how to increase the number of customers using this function.
How does a customer’s lifecycle help you earn more?
Explore the differences between the concept of a customer's lifecycle and their path. Review the five main stages of the customer lifecycle and the important features of each. How should site owners manage the customer lifecycle, and why should they use the Evinent Analytics platform?
How and why should you improve the search function on your site?
Why isn't it enough to install a basic search on a site, and why should it be regularly optimized instead? What are some ways to improve a search function? How do they help to perfect the user experience and increase conversion rates?
The main differences between data collection platforms: CDP, DMP, and CRM
What is CRM and DMP, and how do they differ from CDP? Which platform allows you to get more data about clients? Do you need to use just one of the platforms? What features does the Evinent Analytics platform provide?