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How to make a website search bar that users will like | Search Engine Explicit search
The search function is a mandatory element of any client-oriented site. What should it be like? What is important to add? What is better not to use? What opportunities can the Evinent Search engine provide?
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What are cookies in online marketing? | Benefits of the Evinent Analytics platform
What are cookies and their role in setting up ads? What's happening with cookie support in 2021? Is there an alternative to cookies? Methods for setting up ads without cookies.
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Choosing the right search engine for a website | Top 5 required features
Search functions on sites help to increase sales and improve the level of service. What kind of search engine should you choose based on function? These are the most important factors that search engines should have for your site.
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What is customer-centric marketing for e-commerce?
What is customer-oriented marketing? Why should companies distinguish between their customers? How can you improve customer focus? These are the best methods for increasing consumer loyalty to your brand.
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SKU and UPC in Online Commerce
What is the difference between UPC (universal code) and SKU (product code)? What role does the article play for companies that offer their services online? Is it worth implementing the “search by article" function on your site? What benefits do you get?
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Zero-Party Data and a Successful Marketing Strategy for Your Business: What's the Connection?
What is zero-party data and how companies get it? How important are they for your business? Discover the advantages of zero-party data, value for analysis, and how the Evinent Analytics tool will help your business.
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User behavior is an important ranking factor. Evinent Analytics is the best tool for measuring the user experience
Does user behavior affect a site's position in Google search results? How can «click-through rate» (CTR) be used for SEO and site promotion?
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What is the advantage of personalized advertising? Evinent Analytics is the best tool for your business
Personalizing product recommendations provides significant benefits to both you and your customers by improving efficiency. Recommendation blocks allow shoppers to buy more goods without seeing items that aren't relevant to their needs. Evinent Analytics can help you create personalized ads to entice customers to buy.
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The site search tool for e-commerce. What key features should it support?
A smart site search engine is an essential tool for increasing sales. What key features should a site search engine provide in order to satisfy customer requests and help companies sell more?